Creating a website is just the beginning. Even the most modern design, user-friendly navigation, and useful content don't guarantee an influx of customers.
In a highly competitive online environment, simply attracting users to a website is not enough. A business's key goal is to convert visitors into customers, leads, or subscribers.
ASO (App Store Optimization) is a set of measures to improve the visibility of an app in the App Store and Google Play, increase its organic installs, and improve...
The rapid evolution of search technologies is changing traditional approaches to website promotion.
Behavioral factors are a collection of data about how users behave online, including on your website. These metrics help search engines evaluate the quality of a resource and influence...
Traffic sources are the sites and services from which users navigate to your website (search engines like Google and Yandex, social networks, email platforms, and other web resources).
In modern e-commerce, marketplaces are confidently capturing an ever-increasing share of the market. However, to achieve high sales on the platforms, it is not enough to simply list the...
Search engine optimization (SEO) is an important aspect of online marketing and promotion as it helps businesses and websites rank higher on search engine results pages (SERPs).
Every day, thousands of companies attract customers via the Internet. In such conditions, having a high-quality, advanced and well-advertised website is an important competitive advantage.
Today, SEO optimization is a necessary condition for website promotion.